LEGO® lapel pins and brooches are the new kids on the fashion accessories block. Walk into a wedding, conference, or party these days and you’ll notice something interesting. Among the classic ties, shiny cufflinks and predictable jewelry, there’s are some new accessories catching everyone’s attention: LEGO® lapel pins and brooches. They’re small, colorful and surprisingly stylish. And they’re quickly becoming the next fashion trend.


Why? Because lapel pins and brooches have always been about making statements. And also because a lot of people also own many LEGO® sets and parts. Traditionally, lapel pins and brooches showed off allegiance, status or identity. Today, their brick counterparts take that same function to bring forth playfulness and creativity. Using these accessories to bring forth your own taste and style says: “I’m confident, I’m fun, and I don’t mind breaking the rules.”


Another reason for their rise is versatility. A lapel pin with a LEGO® brick base works for almost any occasion. Want to make a serious suit feel approachable? Add an elegant flower element in a color that complements the jacket. Going to a creative event? choose a minifigure or small creation that sparks conversation. Even casual outfits get a boost with a brooch that adds just the right pop.


There’s also a gift-giving angle. LEGO® lapel pins and brooches make thoughtful, unique gifts, especially for LEGO® fans, fashion lovers or anyone who enjoys quirky and unique accessories. Unlike traditional jewelry, they’re affordable, customizable and will frequently come with their own story.
And of course, social media loves them. Photos of wearable LEGO® bricks or sets are instantly shareable, making them ideal material for Instagram or TikTok. That in turn drives the trend forward, turning what once was niche into mainstream.
The rise of LEGO® lapel pins and brooches is a fun, creative and original take on fashion accessories. It also creates a great space for expressing individuality, fun and the joy of wearing something unexpected.
Wearable bricks are here to stay. And if you want to start wearing them yourself, do check out our new product line “Wear Your Bricks”.